
Things got even worse for Drew on Thursday night, as Douglas just posted the viewer numbers...
5:00 Power of 10 263K
6:00 Newlywed Game 341K
6:30 Newlywed Game 382K
7:00 Love Triangle 306K
7:30 Baggage 282K
8:00 Improv-a-Ganza 279K
8:30 Baggage 264K
9:00 Love Triangle 381K
9:30 Newlywed Game 450K
10:00 Family Feud 293K
10:30 Family Feud 374K
11:00 Improv-a-Ganza 278K
11:30 Love Triangle 161K
Wendy's repeat at 9:00 PM did good business, a lot better than Drew and even her own first-run. Except for that 9:00 PM repeat, the rerun-abused Karn/O'Hurley combo did as good or better than Wendy and Drew. I can see why GSN kept the Feud duo in prime time as a hedge against the new stuff bombing.
Admittedly, that little show on Fox at 8:00 PM Thursday sopped up a lot of the viewing audience. The 11:00 PM hour looked particularly bad compared to Howie's old numbers. Overall, GSN posted a 340K prime time average and a 308K average for the entire 5:00 PM - 12:00 AM window. Not the best but not horrible. Sherri produced decent numbers everywhere.
Improv-a-Ganza was delayed for two weeks. Somebody (GSN President David Goldhill himself?) must have looked at the first episodes and wondered, is this really very good?
Much as I dislike the endless chitchat - I've never been a huge talk show fan - Wendy's show could be a keeper. Alex Davis' sources may have been serious about her outperforming expectations. She's gotten some decent numbers, though Love Triangle is hardly a runaway hit. At least she's not bombing completely, which GSN may have feared.
Love Triangle looks slightly like a game show, unlike the entirely off-genre Improv-a-Ganza. Maybe GSN should remember that game show fans watch this network. Comedy fans watch Comedy Central or TBS.
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