Thursday, May 3, 2012

More ratings chatter

A post of mine from the GSN board talks about the network's ratings for April 16-22, along with some of its competitors...

TVNewser has posted a full cable network prime time/total day ranker for the week of April 16-22. GSN had previously published some cherry-picked numbers from this week, like the 742K viewers for 5th Grader.

And, guess what, the prime time/total day averages for the week were very good by recent GSN standards: 314K/246K. In total viewers the network ranked 42nd in prime time, 41st in total day. The weak 25-54 numbers show that GSN skews very, very old. Well, double duh. There are no details on individual shows beyond what GSN published in its press release and what Douglas Pucci put on his blog for April 19.

There are lots of interesting numbers for other networks. Poor old Fuel finished dead last in prime time and total day, behind even woeful Current. (A sarcastic commenter suggests Current should start showing hockey games.) My guilty pleasure Investigation Discovery did very well, up to 19th in total day. You can check your own favorite networks to see how they stacked up against the competition.

UPDATE: TVNewser has also published a full cable network ranker for all of April. GSN averaged 279K/219K viewers prime time/total day for the month, which is pretty much in line with the numbers Douglas Pucci has been posting on his blog. The network ranked 45th in prime time and 43rd in total day among cable networks. And yes, Fuel and Current did pretty bad for the month.

For all of first quarter, 2012 GSN averaged 300K/228K viewers prime time/total day, with ranks of 46th and 45th among cable networks, respectively. You can find more GSN weekly and monthly averages in the cable network rankers under the "Generalities" category at TVNewser.

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