Saturday, December 10, 2011

More GSN ratings chatter

We just love to chew over the GSN numbers on the network's schedule board. Some more of my profound thoughts on the November 28-December 4 ratings...

Other poster: Then again, [Dawson Feud's bad numbers] may be due to competition against a show that airs on one of the big three networks [on Friday night]. Card Sharks and The $25,000 Pyramid probably do really well because of lack of competition.

The competition from the broadcast networks is very soft on Friday. Only one network show on the latest Friday got more than ten million viewers, and that one just barely. There are plenty of viewers available all Friday night for the cable nets.

The only real effect from the broadcast networks may have happened on Monday and Tuesday, when Dancing With the Stars hammered GSN right in the demos. This was the first week with no Dancing, and Monday and Tuesday prime time did noticeably better for GSN than during previous weeks. Which also possibly indicates that Dancing will be right up GSN's demo alley when the reruns start on the network in January.

Other poster: Face it, Classic Family Feud, no matter what version, ends up not doing so great. If they could fit Dawson's Feud in a later time slot, that may work.

Dawson Feud doesn't work very well in prime time, with plenty of promotion for the retro shows and a good lead-in from Pyramid and Card Sharks. Don't know why it would work that great anywhere.

Other poster gives a list of underwhelming averages for GSN's pre-3:00PM weekday schedule.

Weekdays before 3:00PM are really forgettable for GSN. That's a big reason the total day averages are sagging around 200K for weekdays. Sorry to repeat the suggestion, but very recent Wheel of Fortune somewhere in daytime couldn't hurt. Come on, Sony, give GSN a little help. Meanwhile, GSN is getting rid of Chain Reaction, one of the shows that perk things up after 3:00PM. Shrewd programming decision.

The prime time/total day averages for each day (in thousands of viewers): Mon 264/206, Tue 361/213, Wed 278/204, Thu 282/220, Fri 265/198, Sat 388/241, Sun 433/279.

GSN can thank Messrs. Foxworthy, Karn and O'Hurley for the relatively good performance on weekends vs. weekdays. Sherri also produced a good prime time number on Tuesday.

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