Saturday, April 16, 2011

GSN new show number-palooza

Douglas keeps pumping out the numbers on GSN's new shows, and I keep chattering about them on the GSN Schedule board. I ramble on about the ratings for the new schedule and what they mean for the network, the world, and western civilization as we know it.

Things got even worse for Drew on Thursday night, as Douglas just posted the viewer numbers...

5:00 Power of 10 263K
6:00 Newlywed Game 341K
6:30 Newlywed Game 382K
7:00 Love Triangle 306K
7:30 Baggage 282K
8:00 Improv-a-Ganza 279K
8:30 Baggage 264K
9:00 Love Triangle 381K
9:30 Newlywed Game 450K
10:00 Family Feud 293K
10:30 Family Feud 374K
11:00 Improv-a-Ganza 278K
11:30 Love Triangle 161K

Wendy's repeat at 9:00 PM did good business, a lot better than Drew and even her own first-run. Except for that 9:00 PM repeat, the rerun-abused Karn/O'Hurley combo did as good or better than Wendy and Drew. I can see why GSN kept the Feud duo in prime time as a hedge against the new stuff bombing.

Admittedly, that little show on Fox at 8:00 PM Thursday sopped up a lot of the viewing audience. The 11:00 PM hour looked particularly bad compared to Howie's old numbers. Overall, GSN posted a 340K prime time average and a 308K average for the entire 5:00 PM - 12:00 AM window. Not the best but not horrible. Sherri produced decent numbers everywhere.

Improv-a-Ganza was delayed for two weeks. Somebody (GSN President David Goldhill himself?) must have looked at the first episodes and wondered, is this really very good?

Much as I dislike the endless chitchat - I've never been a huge talk show fan - Wendy's show could be a keeper. Alex Davis' sources may have been serious about her outperforming expectations. She's gotten some decent numbers, though Love Triangle is hardly a runaway hit. At least she's not bombing completely, which GSN may have feared.

Love Triangle looks slightly like a game show, unlike the entirely off-genre Improv-a-Ganza. Maybe GSN should remember that game show fans watch this network. Comedy fans watch Comedy Central or TBS.

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