Tuesday, March 19, 2013

Ratings: syndies shrug

Syndicated game shows didn't wander much in the week of March 4-10. A little up, a little down. But Jeopardy is closing in on its soulmate. Watch out, Pat and Vanna! Not that Wheel of Fortune had a terrible week. It tied for the highest household rating among all syndies. The latest numbers are delivered by TVNewsCheck...

Wheel of Fortune 7.5 - down a tick but still tops the syndies
Jeopardy 7.0 - up a couple ticks and close behind the soulmate
Family Feud 5.2 - flat
Millionaire 2.4 - down a tick
Baggage 1.1 - flat, the story never changes for Jerry

TV by the Numbers has the viewership averages for the top three: Wheel of Fortune 11.7 million (weekend repeat 5.4 million), Jeopardy 10.7 million, Family Feud 7.6 million. These total viewer numbers still look robust compared to broadcast prime time, even in a sort of blah week.

GSN continued to rock and roll in the week of March 11-17 with 418K/309K prime time/total day viewership averages. Very good numbers by our little network's standards.

Not everything is rosy for GSN. Family Trade crashed hard in its second week. The show averaged 213K viewers for the 8:00PM hour on March 19. The 18-49 numbers were negligible, almost certainly falling below Nielsen's threshold for statistical credibility. Unless the show stages a big rebound, I expect its stay on GSN to be brief.

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